Difference between PPC & SEO?

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Re: Difference between PPC & SEO?

Postby angelinwilliams » Mon Jul 16, 2012 12:16 pm

Hi,

Search Engine Optimization (SEO) is a process whereby your website is optimized so that it appears higher in Google’s organic search results (the normal search results.)

PPC is short for pay per click. PPC typically refers to Google’s Adwords advertising platform. Do a quick search for anything on Google and you will see “Sponsored” or “Paid” listings either on the top of the screen or on the right column.
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Re: Difference between PPC & SEO?

Postby bacati555 » Mon Jul 16, 2012 5:54 pm

Hi

PPC is a paid marketing form
and SEO can be done free of cost also.

Thanks
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Re: Difference between PPC & SEO?

Postby charli19 » Sat Jul 21, 2012 9:30 pm

SEO is a technique that is used to make your website visible in search engines likes yahoo,Google etc.Two methods i.e. On page and off page methods are used for SEO.

PPC is abbreviated by Pay Per Click.Using PPC one can have a very quick boost of traffic to a website.The basic difference between SEO and PPC is that if you have a large marketing budget and you need to make sales quickly then PPC is the best for your website but if your budget is low then SEO is the best option for you.
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Re: Difference between PPC & SEO?

Postby angelinwilliams » Fri Sep 14, 2012 6:48 am

There is PPC for every budget and SEO is the “only” sustainable internet marketing strategy. SEO is about using “optimal” coding practices on-site to anchor text for inbound links. SEO is a longer-term strategy than PPC. PPC is good for hot trends and SEO is best suited for building relevance over time for keywords. PPC is event-driven and SEO is an ongoing process.In SEO, to promote your site among competitors you may tend to choose the long tail keyword or implement less competitive keywords but in PPC you need to customize your keyword according to your theme.
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Re: Difference between PPC & SEO?

Postby Jack Hard » Mon Dec 10, 2012 6:53 am

PPC is a type of sponsored online advertising that is used on a wide range of websites, It is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market

SEO is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid search results.SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
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Re: Difference between PPC & SEO?

Postby AimyThomas » Mon Dec 10, 2012 8:16 am

Here, Very nicely described about PPC & SEO by experts. PPC is paid services by google while SEO you can do yourself.


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Re: Difference between PPC & SEO?

Postby ops » Thu Dec 13, 2012 11:14 am

Thank for informative info, I am believed about PPC - Pay Per Click is set a amount your willing to pay for click and everybody known about SEO - Search Engine Optimization and you can prefer free process of seo but it’s very tuff.
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Re: Difference between PPC & SEO?

Postby SEO Company Glasgow » Sun Apr 28, 2013 9:46 pm

PPC and SEO are both part of SEM :)
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Re: Difference between PPC & SEO?

Postby JasonXor » Thu Oct 18, 2018 5:50 am

PPC - Pay Per Click is a very common practice that falls under Digital Marketing just like the SEO. PPC is also sometimes known for Google Adwords or Google Ads. It is a technique to create and display ads to the users about a product which costs the brand when someone clicks on the ad displayed (if it is the ad posted by that brand). It matters on various factors such as bids, location, keywords, etc.

SEO - Search Engine Optimization is another practice that falls under Digital Marketing. It is used to rank a website in the SERPs without doing anything that includes any paid method. It is a pure organic thing to get a website ranked by the On Page and Off Page techniques.
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Re: Difference between PPC & SEO?

Postby amar495 » Thu Jan 10, 2019 7:42 am

PPC campaings allow to to gain traffic or leads by spending on ad campaings.
SEO allows you to grow your traffic organically.
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