by CarolineMurphy » Tue Feb 07, 2017 12:21 pm
Penguin update deals with scanning through the link profile of a site. We will check the links pointing to the site using tools like SEO Majestic and AHREFS and create a list of Spam and low-quality links. We will make every effort to get those links removed like emailing the webmaster. If somehow, we are unable to remove some links then we will use the disavow links tool to devalue the remaining links from harming the site. Apart from this, we will plan a link bait strategy to get some high authority links in order to increase the reputation of the site. This will surely help a site to recover from the effects of the Penguin update.