by rikunjsoni » Fri Nov 16, 2018 7:54 am
ASO means app store optimization, a technique which used for app marketing or increases the visibility of app in the app store. same as SEO for a website, this used for increases mobile application downloading.
there some ASO techniques which helps for increasing app downloading.
1.use descriptive title in the app
Title is the most important part, use unique title for app.
2.Use high ranking keywords
3.describe your app.
-what does your app do?
-what problem does it solve?
-How will make it make the buyer's life easier?
-why is it worth the price?
4. Choose the right category for the app.
this is an important thing that category, use your service related category which your app providing.
5.use best icon design
always use the new design and attractive icon for the app.
6. Encourage Positive Reviews
use testimonial for the app like ratings and comments, which added by another user's, it useful for increase trust on an app to the users.
7. Use app analytics tool
Just like Google Analytics for web page marketing, there are a number of powerful app store analytics tools that are designed to help your mobile marketing strategy, you can get all real data of app status, can know of competition status.