by besthost » Tue Dec 27, 2011 4:35 am
SMM is a very effective way of promoting your website and your business. By taking advantage of the services offered by social network sites, you can spread the world about your business in a very fast way.Social media marketing is a term that describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, LinkedIn, Facebook, Flickr, Wikipedia, Orkut and YouTube.
SEM stands for “search engine marketing.”
It is the process of gaining traffic from or visibility on search engines. The phrase is also sometimes shortened to “search marketing.”
SEM is an umbrella term that covers two broad areas:
Gaining traffic through free SEO efforts
Gaining traffic through paid search advertising