What is SEO?

Discussion about google search engine optimization methods.

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What is SEO?

Postby techlysolutions » Sun Feb 07, 2021 12:41 pm

Can you please explain what is SEO?
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Re: What is SEO?

Postby JamieMadson » Tue Feb 09, 2021 2:51 pm

SEO or Search Engine Optimization is the method of increasing the quantity and quality of organic (non-paid) traffic to your website in search engines. To under this concept better, you need to first understand what a search engine is.

Search engines are basically answer machines. When a user types a query, the search engine looks for billions of pieces of content on the web and then evaluate thousands of factors in order to determine which content is more probable to answer the query.

Taking into the scenario the current pandemic situation, most of the clients have significantly decreased the advertising budgets and so hence the dependency on SEO has increased considerably. On-Page and Off-Page are the two techniques used in SEO. In order to learn more about these techniques in detail, I would advise you to visit moz.com

Hope this helps.
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