I've recently developed a great curiosity around offline marketing, specifically turning regular B&M businesses into clients by offering them IM services. I think it could be extremely lucrative if I could figure it out...
But I'm wondering about Social Media Marketing. I'm completely familiar with Facebook and almost as much with Twitter. I have had even less experience with LinkedIn (but some!) and absolutely none with Google+.
So...which ones are the best for offline businesses to tap into? And if you need them all, what order should they begin working on them?
How do you use these to promote your business (online or offline) and how well are they working?