What is meant Possum Update

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What is meant Possum Update

Postby kajadeen » Wed Oct 05, 2016 11:31 am

Can anyone list out the details about possum update which was recently rolled out by Google, I like to get the core aim of this algorithmic update.
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Re: What is meant Possum Update

Postby CarolineMurphy » Thu Oct 06, 2016 1:42 pm

Possum has nothing to do with live indexing. This update is related to local SEO, in short word business had problem to rank for city if they fall of its borders. Now with this update they rank like they are inside city borders equally with competition from that city.

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Re: What is meant Possum Update

Postby Nina50 » Thu Oct 06, 2016 10:17 pm

This update is helpful for businesses. I think
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Re: What is meant Possum Update

Postby RHCalvin » Wed Oct 26, 2016 5:42 pm

Google Possum is an algorithm change in local search results. The main purpose of the update was to diversify the local results and also prevent spam from ranking as well.
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Re: What is meant Possum Update

Postby beingchinmay » Tue Dec 27, 2016 6:15 am

Possum has nothing to do with live indexing. This update is related to local SEO, in short word business had problem to rank for city
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Re: What is meant Possum Update

Postby mah764 » Wed May 17, 2017 7:47 am

Google launched a massive local algorithm update, known as “Possum” in the SEO community on September 1, 2016. While we are still learning the full implications of this update, there are a few things we do know.Three of the most important impacts this update has had on the local search results:

Businesses outside the physical city boundaries are getting better visibility.
Google has turned up the heat on address filtering.
The results are being more tailored to specific users.
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