by carolynccourtney » Sat Sep 10, 2011 10:24 am
PPC is the attention to ways of attracting traffic to your website, while organic SEO is the way to drive traffic to your website.
The PPC will target some keywords, then you have to pay each time the pulse takes place while in SEO there is no limit to the number of targeted keywords, as long as you can manage keywords. I think PPC is a shortcut to what the traffic on your site, while SEO is a hard way to do the same task.
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